
Shot by a City Insiders curator.
Applebee's Fish is your go-to spot for proper British seafood right in the heart of Borough Market. This family-run spot has been serving up traceable, sustainably sourced fish since 1999, and you can taste the difference in every bite. The atmosphere strikes a nice balance between bustling market energy and a genuine neighborhood feel, especially if you snag a seat at the chef’s counter to watch the kitchen in action. Skip the tourist traps and come here for their fresh daily catch, perfectly fried scampi, or a classic fish and chips done right. The wine list is curated to complement the seafood without breaking the bank, and the terrace is a great spot in summer for people-watching while you munch on your meal.
Solid seafood spot with a local heart
Applebee's Fish is the kind of place locals actually recommend to visitors who want to skip the tourist traps. You walk in and immediately feel the difference—it’s not trying too hard to be fancy, just serving honest, well-prepared seafood with a focus on quality sourcing. The staff are friendly without being overbearing, and the menu changes daily based on what’s fresh from the market that morning.
The fried scampi is a standout—crispy outside, tender inside, and served with proper tartare sauce, not that watery stuff you get elsewhere. If you’re after something lighter, the grilled fish of the day is always cooked perfectly. The only downside is that it can get pretty busy during peak hours, so come early or be prepared to wait. But that’s a small price to pay for this level of consistency in a place like Borough Market.